How much do you know about authentic content creation? Click to learn how this marketing approach supports your conscious consumers.
Our team of strategists and designers will blend authentic storytelling with impactful design that accurately reflects your brand and engages your audience.
Are you posting without a solid plan? With our Content Marketing Plan, we'll craft an intentional strategy, empowering you to execute with confidence.
With our Ethical Content Course, we’ll empower you to infuse ethics, transparency, and value into your strategy, ensuring your content resonates with your customers.
Our team of strategists and designers will blend authentic storytelling with impactful design to reflect your brand values and engage your audience.
Are you posting without a solid plan? With a Genuine Content Strategy, we'll carefully craft a strategy, empowering you to execute with confidence.
With our Content Marketing Course, we’ll empower your team to infuse ethics, transparency, and value into your existing strategy.
Content Strategy: develop an ethical content strategy and quarterly calendar with suggested themes and topics.
Template Design: design ethical content templates for all stages of your funnel (blogs, emails, socials, ads, etc.)
Ethical Copy: craft an authentic narrative to implement consistently through your content marketing funnel.
Ethical Sales Assets: develop customer-focused sales materials (product sheets, pitch decks, etc.) that align with your brand values and prioritize your sales goals.
Ethical entrepreneurs who launched a product or service offering and want to increase traction with content creation.
Content Strategy: develop an ethical content strategy along with a content calendar with suggested themes, topics, and formats.
Content Template Design: design educational content templates for all stages of your funnel (blogs, emails, socials, ads, etc.)
Ethical Content Copy: craft an authentic narrative to implement consistently throughout all stages of your marketing funnel.
Ethical Sales Assets: develop customer-focused sales materials (product sheets, pitch decks, etc.) that align with your brand values.
Audience Research: conduct detailed market research and analysis to identify your audience needs and pain points.
Ethical Page Design: design of up to eight transparent, inclusive, and engaging web pages that prioritize user-experience.
Written Rebrand: update your written brand identity to tell your story in a way that is compelling, transparent, and inclusive.
Web Design Files: full access to all Figma design files to ensure easy site development to your web hosting platform of choice.
Audience Research: conduct detailed market research to identify your audience needs and pain points.
Quarterly Goal Setting: establish clear content marketing objectives with a focus on responsibility.
Copy Guidelines: develop a detailed guide for inclusive language, accuracy, and transparent communication.
Content Action Plan: create a content roadmap with a focus on collaboration, transparency, inclusivity, SEO, crisis communication, and continuous improvement.
Founders who have design expertise in-house but need a content marketing strategist to develop an ethical plan.
Holistic Brand Strategy: define your mission and values, identify target audience, and conduct market research.
Visual Brand Identity: logo design, color palette selection, typography selection, and visual style guide.
Written Brand Identity: ethical brand messaging, tone and voice, tagline creation, and storytelling framework.
Complete Brand Kit: handy document with guidelines for logo, color palette, typography, brand voice, photography, social media application, and more.
Founders seeking flexible guidance to craft an ethical and cohesive brand identity they can implement in-house.
Metrics Session: establish key performance indicators (KPI's) and develop a framework for assessing your content strategy.
Content Assessment: conduct an audit of existing content to review materials for any ethical concerns and potential biases.
Ethical Principles: setup an ethical marketing checklist, address dilemmas, and outline systems for customer consent.
Complete Brand Kit: handy kit with guidelines for logo, color palette, typography, brand voice, photography, and social media application.
We have examples of past campaigns that demonstrate our commitment to ethical practices, highlighting how we’ve helped clients achieve their goals while maintaining integrity. Check them out here.